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February 18, 2022
Vans and Crayola Celebrate the Spirit of Creativity with Playful Capsule Collection
Inspired by imagination, color and self-expression
Available globally at Vans retailers beginning February 18, 2022
Vans, the original action sports brand and icon of creative expression, has come together with Crayola once again, more than a decade since Vans x Crayola’s very first collaboration in 2010. This time, Vans and Crayola create a colorful collection of footwear, apparel and accessories that has something for everyone. Featuring designs influenced by the classic look of Crayola art tools across iconic Vans styles, this collection celebrates everyone’s creativity and the colorful ways we express ourselves.
“Crayola encourages everyone to “step up” and color outside the lines,” said Warren Schorr, Vice President of Business Development & Global Licensing, Crayola. "We are excited to reunite with Vans to offer a collection with a fresh take on creativity.”
The collection includes the Authentic™ Van Doren Inspired and Authentic™ DIY/Sketch Your Way styles, updated with playful coloring-book style repeat prints that channel adventure into every step. The white upper of the ComfyCush SK8-Hi® is a blank canvas ready to be personalized.
The Vans Classic Slip-On and the SK8-Hi® sport textured rubber soles for crayon rubbing, and the cotton canvas Vans x Crayola mini backpack has top handles, zip-front pockets and a novelty crayon pocket for creative moments on the go.
Vans x Crayola apparel and accessories complement the vibrant sneakers that anchor this bright, feel-good collection. Durable cotton tees and hoodies adorned with hand-drawn illustrations hang with the Vans x Crayola Crayon tee with a scribbled Vans' Checkerboard motif down the sleeve. A brushed poly backpack with printed details, 5-panel Jockey hat, and Vans x Crayola crew socks round out the upbeat offering of everyday staples.
Crayola LLC, based in Easton, Pa. and a subsidiary of Hallmark Cards, Incorporated, is the worldwide leader in children's creative expression products. Known for the iconic Crayola crayon first introduced in 1903, the Crayola brand has grown into a portfolio of innovative art tools, crafting activities and creativity toys that offer children innovative new ways to use color to create everything imaginable. Consumers can find the wide array of Crayola products in the "Crayola Aisle" at all major retailers. For more information, visit www.crayola.com or join the community at www.facebook.com/crayola.com